MarketWatch

Peloton launches private-label apparel brand

Peloton Interactive Inc. launched its new private-label apparel brand on Thursday. Historically, the company has partnered with a brand to launch apparel collections, like the line with Adidas AG released earlier this year. Peloton Apparel will be made with the company’s fabrics, including Peloton Cadent Fabric, a moisture-wicking polyester and spandex blend, and Peloton Move Mission Fabric, a nylon and spandex blend that offers moderate-to-high compression. Items are priced from $15 to $118 and

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